In today’s We Buy Houses Radio Show, Rick Otton interviews Iven Frangi and discuss tried and tested communication techniques that can help boost your sales in the property investing game.

Highlights include:

04:12 Which is more effective? Digital or face-to-face
05:42 History of sales communication-what changed
06:18 How to tailor a solution
07:04 Know the different paths to purchase
08:19 Outdated selling methods
09:21 Communication framework
11:27 Industry specific behaviour
14:01 The sales pitch
16:37 How to subtly build credibility
21:12 Flipping the sales path
23:42 What’s the real problem?
24:54 Key takeaways